Apple has announced the iPhone 17 and its release date.

Check out when the new iPhone 17 series will be available in stores.
If you plan to upgrade, when can you purchase the new iPhone? Here is a breakdown.
Apple Online Store
iPhone 17 series pre-orders begin Friday, September 12, with availability starting Friday, September 19. You can get free shipping or schedule an Apple Store pickup.
Device Pre-order Availability
iPhone 17 September 12 September 19
iPhone Air September 12 September 19
iPhone 17 Pro September 12 September 19
iPhone 17 Pro Max September 12 September 19
Apple Stores
In-store availability begins September 19, the official launch day. Pre-ordering online is the easiest way to ensure you get an iPhone on launch day, but many prefer the in-store experience. Apple often reserves a few devices for walk-in customers, but quantities are limited, and lines can be long.
Device Pre-order Availability
iPhone 17 September 12 September 19
iPhone Air September 12 September 19
iPhone 17 Pro September 12 September 19
iPhone 17 Pro Max September 12 September 19
The most popular models and colors may not be in stock in physical stores, so pre-ordering is the best option if you want a phone on day one.
Carrier Deals
Verizon, AT&T, and T-Mobile follow the same schedule, with pre-orders on September 12 and the launch on September 19.
The big three carriers offer deals and trade-in promotions. Discounts can be significant, sometimes up to $800 with trade-ins, especially when opening a new line or signing up for a payment plan. For many, it is the cheapest way to get a new iPhone.
Amazon, Best Buy, and More
Retailers like Amazon and Best Buy also follow this schedule: pre-orders on September 12 and launch on September 19.
Buying from Amazon can be convenient, especially for Prime members who can get exclusive deals. Make sure the product is sold by Amazon, not a third-party seller, as this may impact shipping and returns.
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