Apple is now selling a $230 leather pocket designed for iPhones.
The Issey Miyake-designed iPhone Pocket mixes tech minimalism with bold colors and big price tags.
The iPhone Pocket can be styled in a variety of ways. | Image credit – Apple
The Pocket features a ribbed, open-knit pattern that subtly reveals the contents, offering a glimpse of your iPhone display without removal. It offers multiple carrying options – by hand, attached to a bag, or as a crossbody.
It is offered in two styles:
Short strap ($149.95) – in Lemon, Mandarin, Purple, Pink, Peacock, Sapphire, Cinnamon, and Black.
Long strap ($229.95) – in Sapphire, Cinnamon, and Black.
The iPhone Pocket is available in an array of colors. | Image credit – Apple
Apple and ISSEY MIYAKE share a design philosophy focused on craftsmanship and simplicity. This additional pocket embodies those principles and complements our products well. The iPhone Pocket's colors were carefully chosen to coordinate with all iPhone models, allowing users to create unique combinations. Its distinctive shape presents a stylish way to carry your iPhone, AirPods, and other essentials.
– Molly Anderson, Apple’s VP of Industrial Design, November 2025
A Look Back
This collaboration will resonate with longtime fans. Steve Jobs famously wore Issey Miyake turtlenecks for years, making them part of his signature style. Now, this partnership brings that association full circle, blending Apple’s minimalist design with Miyake’s artistry.
The iPhone Pocket also builds upon Apple’s increasing expansion into lifestyle accessories. Following the introduction of new crossbody straps with the iPhone 17 series, the iPhone Pocket appears to be the next move in that direction.
Recommended For You
Stylish, But Pricey
Priced at nearly $150 for the short strap and $230 for the long strap, this accessory is not cheap. Apple has not specified the release's limited nature, so its sales performance remains to be seen.
Regardless, DIY alternatives are likely to emerge online, as many may hesitate to spend that much on a fabric pocket, regardless of its branding.
The iPhone Pocket can be styled in a variety of ways. | Image credit – Apple
The iPhone Pocket is available in an array of colors. | Image credit – Apple
Apple and ISSEY MIYAKE share a design philosophy focused on craftsmanship and simplicity. This additional pocket embodies those principles and complements our products well. The iPhone Pocket's colors were carefully chosen to coordinate with all iPhone models, allowing users to create unique combinations. Its distinctive shape presents a stylish way to carry your iPhone, AirPods, and other essentials.
– Molly Anderson, Apple’s VP of Industrial Design, November 2025
Apple and ISSEY MIYAKE share a design philosophy focused on craftsmanship and simplicity. This additional pocket embodies those principles and complements our products well. The iPhone Pocket's colors were carefully chosen to coordinate with all iPhone models, allowing users to create unique combinations. Its distinctive shape presents a stylish way to carry your iPhone, AirPods, and other essentials.
– Molly Anderson, Apple’s VP of Industrial Design, November 2025
A Look Back
This collaboration will resonate with longtime fans. Steve Jobs famously wore Issey Miyake turtlenecks for years, making them part of his signature style. Now, this partnership brings that association full circle, blending Apple’s minimalist design with Miyake’s artistry.
The iPhone Pocket also builds upon Apple’s increasing expansion into lifestyle accessories. Following the introduction of new crossbody straps with the iPhone 17 series, the iPhone Pocket appears to be the next move in that direction.
Recommended For You
Stylish, But Pricey
Priced at nearly $150 for the short strap and $230 for the long strap, this accessory is not cheap. Apple has not specified the release's limited nature, so its sales performance remains to be seen.
Regardless, DIY alternatives are likely to emerge online, as many may hesitate to spend that much on a fabric pocket, regardless of its branding.
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25% off eSIM data-only plans & global coverage - enter code IPHONE25, sign up required
Check Out The Offer
25% off eSIM data-only plans & global coverage - enter code IPHONE25, sign up required
25% off eSIM data-only plans & global coverage - enter code IPHONE25, sign up required