The iPhone 17 was the top seller in a particular market in October, against expectations.
November 18, 2025

Apple's iPhone 17 just took 1 in 4 sales in the market. The massive 37% jump is historic.
According to Ivan Lam, a senior analyst at Counterpoint, the latest iPhones comprised over 80% of Apple's device sales in China. The current December quarter is off to Apple's strongest start ever, exceeding figures from October 2021.
Total smartphone sales in China saw an 8% increase year-over-year in October, largely driven by Apple's iPhone 17 series. Other brands, such as Xiaomi, have also seen considerable popularity. Xiaomi has risen to the second-highest position in sales for the first time in over a decade.