YouTube may be developing its own direct messaging feature.
Google’s limited test of built-in messaging might become the next big social-style shift for YouTube.
As the leading video platform, the addition of messaging features could enhance YouTube's utility. However, users should consider the privacy implications, as YouTube has stated that messages will be monitored for policy violations. This may not be a concern for users who primarily share videos, but it is worth noting.
In other YouTube news, YouTube TV is offering a new discount to attract subscribers, subject to certain conditions. Furthermore, YouTube is planning to improve video quality on all platforms and is introducing a new AI tool to help protect creators from deepfake misuse.
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